What is Tangible Design and What Does it Mean for Gem Users?

I think the first thing you’ll notice when you download the Gem app is that it’s different. The reason why it’s different is that most of the apps on the marketplace in crypto, not just portfolio managers, wallets, but any tool on the market today is extremely financially focused, and it’s also very futuristic. We use a lot of geometric patterns and shapes, and we’re really kind of pointing towards this almost dystopian future. Everything has a very dark design.

 

“Tangible design means that we’re taking things that are typically extremely intangible, like digital assets and digital tokens, and turning them into things that are like 3D assets, 3D objects that you can manipulate in the world and you can play with.”

 

One of the things that we decided to do very differently with the Gem app is to bring in lots and lots of color and something that we call tangible design. Tangible design means that we’re taking things that are typically extremely intangible, like digital assets and digital tokens, and turning them into things that are like 3D assets, 3D objects that you can manipulate in the world and you can play with. It feels like it has mass and weight.

 

So tangible design is all about turning the intangible into something very tangible, and we think that that’s going to really appeal to a much larger audience that wants to get into crypto but is a bit afraid of the existing tools. They’re afraid of the future. So tangible design is all about moving from futuristic design to present-day design, things that people feel like they can use immediately in their own daily lives.